BUSINESS LEVEL STRATEGY

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Sub Topik:

  1. Effectively Managing Relationships with Customers
  2. Types of Business-Level Strategies
    1. Cost Leadership
    2. Differentiation
    3. Focus Cost Leadership
    4. Focus Differentiation
    5. Integrated Cost Leadership/Differentiation
  3. Value-Creating Activities Associated with the Cost Leadership Strategy
  4. Value-Creating Activities Associated with the Differentiation Strategy
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