BUSINESS LEVEL STRATEGY

Sub Topik:

  1. Effectively Managing Relationships with Customers
  2. Types of Business-Level Strategies
    1. Cost Leadership
    2. Differentiation
    3. Focus Cost Leadership
    4. Focus Differentiation
    5. Integrated Cost Leadership/Differentiation
  3. Value-Creating Activities Associated with the Cost Leadership Strategy
  4. Value-Creating Activities Associated with the Differentiation Strategy
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LINGKUNGAN INTERNAL PERUSAHAAN

SUB TOPIK:

  1. Introduction : Managing the Tension:Between Innovation and Efficiency
  2. Components of Internal Analysis Leading to Competitive Advantage and Strategic Competitiveness
  3. Building Core Competencies
  4. Four Criteria of Sustainable Competitive Advantage
  5. Outcomes from Combinations of the Criteria for Sustainable Competitive Advantage
  6. Value Chain Analysis
  7. Outsourcing
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