SUB TOPIK:

1. General Environment
2. Komponen Analisis Lingkungan Eksternal
3. Porters 5 Forces Model
   1. Threat of new entrants
   2. Bargaining power of suppliers
   3. Bargaining power of buyers
   4. Threat of substitute products
   5. Intensity of rivalry among c
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      ompetitor’s
4. Competitors Analysis Components
5. Understanding the competitor’s